The Five Freedoms Ignored:

REWE Group's

Cruelty exposedarrow down

This photo is representative of the standard industrial farming practices permitted in the company’s supply chain.
Photo:
white vector black vector
THE FIVE FREEDOMS
Freedom from
hunger and thirst 01
02 fear and distress
03pain, injury and disease

These are among the Five Freedoms that define humane treatment for farm animals – standards supported by more than 90% of the public.

These freedoms represent what consumers expect from food companies, and while many leading retail brands have put policies in place to uphold the Five Freedoms in their supply chain, REWE Group continues to disregard these ethical benchmarks.

the human cost
is just as
alarming

These inhumane practices can contribute directly to serious health risks for consumers. Seafood raised in polluted waters can carry harmful toxins such as mercury.

By failing to prohibit these practices in its supply chain, REWE Group not only fails animals; it also risks hurting public health.

It’s time for REWE Group to put policies in place that end these cruel and unsafe practices and ensure the Five Freedoms for Animals.

These are the decision-makers
allowing this cruelty to continue
Lionel Souque
Chief Executive Officer
Dr. Daniela Büchel
Chief People and Sustainability Officer
Peter Maly
Chief Operating Officer, Logistics and Supply Chain Management
white vector black vector
REWE GROUP'sSEAFOOD
FiveFreedoms Seafood
This photo is representative of the standard industrial farming practices permitted in the company’s supply chain. Photo: Lilly Agustina / Act For Farmed Animals / We Animals

Fish and crustaceans in REWE Group’s supply chain can face a brutal existence.

At factory farm seafood facilities allowed in the REWE Group’s supply chain, animals can be packed into overcrowded, filthy waters where fish’s bodies can become riddled with deformities and open sores from sea lice and other irritants.

Disease is allowed to run rampant, with a large percentage of animals suffering to death from disease before even making it to slaughter.

Wild-caught fish in REWE Group’s supply chain face similar cruelty. REWE Group has no public policy prohibiting cruel and environmentally devastating capture methods from being used.

FiveFreedoms Seafood
This photo is representative of the standard industrial farming practices permitted in the company’s supply chain. Photo: Andrew Skowron / We Animals
FiveFreedoms Seafood
This photo is representative of the standard industrial farming practices permitted in the company’s supply chain. Photo: Mako Kurokawa / Sinergia Animal / We Animals

Methods such as trawling and longlining can kill large numbers of bycatch animals, damage local ecosystems, and lead to painful and prolonged suffering as animals linger for days jammed in nets or dangling on hooks.

The slaughter process is no less horrific. REWE Group allows its seafood suppliers to kill animals in the most brutal ways possible, including cutting them open while alive and fully conscious, cooking them while alive and fully conscious, slowly asphyxiating them, or beating them to death.

FiveFreedoms Seafood
This photo is representative of the standard industrial farming practices permitted in the company’s supply chain. Photo: Jo-Anne McArthur / We Animals
black vector
FiveFreedoms Seafood
This photo is representative of the standard industrial farming practices permitted in the company’s supply chain.
Health implications for customers
Seafood from overcrowded or polluted environments is more likely to carry harmful toxins such as mercury or to carry disease, posing increased health risks for consumers.
Poor water quality and high rates of disease on industrial seafood farms also increase the risk of disease spreading among wild fish, which can lead to even more contaminated products entering the food supply.
black vector
REWE Group: HONOR
THE FIVE FREEDOMS
black vector

REWE Group has the power and responsibility to stop permitting these extreme cruelties in its supply chain. The public expects better, and animals deserve to live free from this egregious and unnecessary suffering.

It’s time for REWE Group to do what many other leading retail brands have already done and put policies in place that ensure the Five Freedoms for animals in its supply chain.

Let's ensure
the FIVE FREEDOMS
FOR ANIMALS