The Five Freedoms Ignored:
PENNY's
Cruelty exposed
This photo is representative of the standard industrial farming practices permitted in the company’s supply chain.Photo:
These are among the Five Freedoms that define humane treatment for farm animals – standards supported by more than 90% of the public.
These freedoms represent what consumers expect from food companies, and while many leading retail brands have put policies in place to uphold the Five Freedoms in their supply chain, REWE Group—owner of brands such as PENNY, nahkauf and akzenta—continues to disregard these ethical benchmarks.
These inhumane practices can contribute directly to serious health risks for consumers. Seafood raised in polluted waters can carry harmful toxins such as mercury.
From being packed into overcrowded, filthy waters where fish’s bodies can become riddled with deformities and open sores from sea lice and other irritants to being cut open while alive and fully conscious, REWE Group and its brand PENNY are allowing brutal torture in order to save a few pennies per meal.
By failing to prohibit these practices in its supply chain, REWE Group not only fails animals; it also risks hurting public health. Whether it’s food sold under the PENNY or nahkauf label, cruelty is a hidden ingredient.
It’s time for REWE Group and PENNY to put policies in place that end these cruel and unsafe practices and ensure the Five Freedoms for Animals.
Fish and crustaceans in REWE Group’s supply chain can face a brutal existence.
At factory farm seafood facilities allowed in the REWE Group’s supply chain, animals can be packed into overcrowded, filthy waters where fish’s bodies can become riddled with deformities and open sores from sea lice and other irritants.
Disease is allowed to run rampant, with a large percentage of animals suffering to death from disease before even making it to slaughter.
Wild-caught fish in PENNY’s supply chain face similar cruelty. REWE Group and PENNY have no public policy prohibiting cruel and environmentally devastating capture methods from being used.
Methods such as trawling and longlining can kill large numbers of bycatch animals, damage local ecosystems, and lead to painful and prolonged suffering as animals linger for days jammed in nets or dangling on hooks.
The slaughter process is no less horrific. REWE Group and PENNY allow their seafood suppliers to kill animals in the most brutal ways possible, including cutting them open while alive and fully conscious, cooking them while alive and fully conscious, slowly asphyxiating them, or beating them to death.
REWE Group and PENNY have the power and responsibility to stop permitting these extreme cruelties in their supply chains. The public expects better, and animals deserve to live free from this egregious and unnecessary suffering.
It’s time for REWE Group to do what many other leading retail brands have already done and put policies in place that ensure the Five Freedoms for animals in its supply chain.
